Cooperation between office and field staff are also required. At the same time the markets products and purchasing processes of many companies appear more complex than ever. It is important to do a balancing act under time pressure strengthen communication between sales and customers and at the same time take advantage of the opportunities offered by digital offers. Expanding customer knowledge and making processes repeatable in the area several people are always involved in purchasing or investment decisions. You don t reach these decision makers through conventional advertising but by arousing interest and creating trust.
Just how does that work Many companies already use cloud based whatsapp mobile number list customer relationship management systems in which they manage and store customer data and make it accessible to employees from the marketing sales and customer service departments. Also in the home office. Additional marketing automation tools support sales staff in evaluating existing contacts based on their online behavior and in identifying completely new suitable contacts. We introduce you to two tools. web scoring® this technology compares features of your existing customers websites with other websites. Digital twins or your desired customers are localized who can be addressed specifically and individually. This tool does not replace your sales staff but supports the process of acquiring new customers. Sales staff can save an enormous amount of time when researching. In addition companies that do not suit you are sorted out.
Especially in the home office web scoring makes the daily work of sales employees who are responsible for the search selection and acquisition of new customers easier. Because web scoring provides a list of potential customers that sales can also call from their home office. Website monitoring in addition to acquiring new customers sales employees should also keep an eye on the websites and social media channels of their existing customers and react when relevant news is published there. Why Because certain changes on your customer s website provide an opportunity for upselling or cross selling.
Talk about the Social media optimization discussion.
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